| DVD (also known as "Digital Versatile Disc" or "Digital Video Disc" - see Etymology) is a popular optical disc storage media format. Its main uses are video and data storage. Most DVDs are of the same dimensions as compact discs (CDs) but store more than six times as much data.
Variations of the term DVD often describe the way data is stored on the discs: DVD-ROM has data which can only be read and not written, DVD-R and DVD+R can be written once and then function as a DVD-ROM, and DVD-RAM, DVD-RW, or DVD+RW hold data that can be erased and thus re-written multiple times. The wavelength used by standard DVD lasers is 650 nm.
DVD-Video and DVD-Audio discs respectively refer to properly formatted and structured video and audio content. Other types of DVDs, including those with video content, may be referred to as DVD-Data discs. As next generation High definition optical formats also use a disc identical in some aspects yet more advanced to a DVD, such as Blu-ray Disc and the now defunct official successor HD DVD, the original DVD has been often reconned as the SD DVD (for standard definition).
In 1993, two high-density optical storage standards were being developed; one was the MultiMedia Compact Disc, backed by Philips and Sony, and the other was the Super Density disc, supported by Toshiba, Time Warner, Matsushita Electric, Hitachi, Mitsubishi Electric, Pioneer, Thomson, and JVC. IBM's president, Lou Gerstner, acting as a matchmaker, led an effort to unite the two camps behind a single standard, anticipating a repeat of the costly videotape format war between VHS and Betamax in the 1980s.
Philips and Sony abandoned their MultiMedia Compact Disc and fully agreed upon Toshiba's SuperDensity Disc with only one modification, namely changing to EFMPlus modulation. EFMPlus was chosen as it has a great resilience against disc damage such as scratches and fingerprints. EFMPlus, created by Kees Immink, who also designed EFM, is 6% less efficient than the modulation technique originally used by Toshiba, which resulted in a capacity of 4.7 GB as opposed to the original 5 GB. The result was the DVD specification, finalized for the DVD movie player and DVD-ROM computer applications in December 1995. In May 1997, the DVD Consortium was replaced by the DVD Forum, which is open to all other companies.
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